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The intention of the JAOO conference is to create one week of interesting subjects, high level sessions and provocative theories in the field of .NET, Java and object-oriented software engineering.
Back when we launched the first JAOO ten years ago, we felt that there were really no good developer conferences in our field - only highly commercial conferences with poor quality material. We've been able to pull together a very nice conference, which we believe is interesting for the attendees as well as the speakers.